Nielsen, the most respected name in radio audience measurement, has released the 2019 County by County survey results. We are extremely pleased to announce that WKSK again has one of the most loyal audiences in its home county in North Carolina.
We are a top performer again. Our station takes 22.9% of the radio listening audience in Ashe County each week in prime time. That’s one in five of the 24,100 Ashe County residents that listen when your advertisements and service announcements air on this station. We are proud of our loyal local audience.
That listening level of listenership is twice that of WBRF-FM 98.1 licensed to Galax City, VA (11.1%) and nearly five times more radio listening than Ashe County licensed WMMY-FM 106.1 (4.0%)
WKSK has almost 10,000 listeners each week in Ashe County. These listeners tune in for an average of 6 hours each week.
We appreciate the confidence listeners have placed in WKSK. We don’t take it lightly. Efforts to build our audience through local community service pay larger dividends to you and your business when you use our station for commercial or public service purposes.
On May 27th, 2019 WKSK will celebrate 60 years of broadcasting service to the people of Ashe County and surrounding communities. We appreciate your loyalty and hope to be around 60 more.
Source: Nielsen 2019 County Coverage, Persons 12+, M-F 6a-7p, Ashe County, NC